PRIVACY POLICY

Last updated: [Date]

This Privacy Policy describes how [Store Name] (“the Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from the Site.

COLLECTING PERSONAL INFORMATION

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

“Personal Information” refers to information that can identify an individual.

DEVICE INFORMATION

Examples of Personal Information collected:
- Web browser type and version
- IP address
- Time zone
- Cookie data
- Pages or products viewed
- Search terms
- Interaction with the Site

Purpose of collection:
- To load the Site accurately
- To improve website performance and user experience
- To analyse traffic and marketing performance

Source of collection:
- Automatically collected via cookies, log files, pixels, tags, or similar technologies

Disclosure:
- Shared with our platform provider (Shopify) and analytics/advertising partners

ORDER INFORMATION

Examples of Personal Information collected:
- Name
- Billing and shipping address
- Payment information (processed securely by third-party providers)
- Email address
- Phone number

Purpose of collection:
- To process payments and fulfil orders
- To arrange shipping and delivery
- To communicate with you regarding your order
- To screen for fraud or unauthorised activity
- To provide marketing communications where consent is given

Source of collection:
- Collected directly from you

Disclosure:
- Shared with Shopify, payment processors, and shipping partners as required

CUSTOMER SUPPORT INFORMATION

Purpose of collection:
- To respond to enquiries and provide customer support

Source of collection:
- Collected directly from you

MINORS

The Site is not intended for individuals under the age of 16. We do not knowingly collect Personal Information from children. If you believe a minor has provided us with Personal Information, please contact us to request deletion.

SHARING PERSONAL INFORMATION

We share your Personal Information with service providers to help us operate the Site and fulfil our obligations, including website hosting, payment processing, order fulfilment, delivery, analytics, and advertising services.

We may also disclose Personal Information to comply with legal obligations or lawful requests.

ADVERTISING & BEHAVIOURAL ADVERTISING

We may use your Personal Information to provide advertisements or marketing communications we believe may be relevant to you. This may include cookies, tracking pixels, analytics tools, and advertising platforms such as Google Ads and Meta Ads.

You can opt out of targeted advertising using the following links:
Facebook: https://www.facebook.com/settings/?tab=ads
Google: https://www.google.com/settings/ads
Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

You can also opt out via the Digital Advertising Alliance:
http://optout.aboutads.info/

USING PERSONAL INFORMATION

We use your Personal Information to:
- Offer products for sale
- Process payments
- Fulfil and ship orders
- Communicate with customers
- Provide customer support
- Improve our services and marketing

LAWFUL BASIS FOR PROCESSING (GDPR)

If you are located in the UK or EEA, we process your Personal Information under the following lawful bases:
- Your consent
- Performance of a contract
- Compliance with legal obligations
- Legitimate business interests that do not override your rights

RETENTION

We retain your Personal Information for as long as necessary to fulfil the purposes outlined in this policy, unless deletion is requested or legally required.

AUTOMATED DECISION-MAKING

We do not engage in fully automated decision-making that produces legal or significant effects on individuals. Limited automated systems may be used for fraud prevention purposes.

YOUR RIGHTS

You have the right to access, correct, delete, or restrict the use of your Personal Information, withdraw consent, and lodge a complaint with a data protection authority.

COOKIES

We use cookies to enable core website functionality, analyse traffic, and support marketing activities. You can manage or disable cookies through your browser settings, though this may affect site functionality.

DO NOT TRACK

We do not alter our data practices in response to “Do Not Track” browser signals.

CHANGES

We may update this Privacy Policy from time to time. Updates will be posted on this page.

CONTACT

If you have questions or wish to exercise your rights, contact us at:
Email: [Support Email]
Address: [Business Address]